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Announcing Essence Pro, a beautiful, clutter-free theme for sites in the health, wellness, and lifestyle niches. Imagined and built by our own Rafal Tomal and Chris Hufnagel, it’s designed for simplicity, both at the exterior and on the back end, allowing you and your readers to focus on the essentials. Some key features include: Customizable header — Express yourself and communicate your purpose with a large, airy visual hero area. Flexible widget areas —  More control of what goes … [Read more...] about Essence Pro: A Theme that Allows You to Focus on the Essentials

How do you attract more search visitors to your site? And more importantly, how do you make sure that the majority of those visitors are members of your target audience? Your keyword strategy will play a huge role in this, and this episode you will discover three areas of focus that will optimize your keyword strategy for success. http://rainmaker.fm/wp-content/uploads/2018/05/site-success-59.mp3 Click to subscribe to Sites on Apple Podcasts Here is a quick rundown of what you’ll find … [Read more...] about [59] 3Q for Optimizing Your Keyword Strategy

Welcome to another edition of Sites Weekly. In this week’s edition, you will find links to articles about the following: Content. 7 common mistakes we all make while starting out on our blog journeys Design. 3 ways your web design can better connect you to your audience Technology. How web security affects SEO Strategy. 7 insider Pinterest strategy tips you need to know (from Pinterest) Bonus. Do it because your soul demands it But first … Last week on Sites Now that you have a … [Read more...] about Sites Weekly: How Web Security Affects SEO

As we continue our series on SEO, we’re diving into local SEO this week. And we have a special guest to help out with this week’s lesson — and it’s a voice you know well: Sean Jackson. He provides insight on what NAP means, how to harness the power of reviews, and why images make such a big difference for local SEO. http://rainmaker.fm/wp-content/uploads/2018/05/site-success-58.mp3 Click to subscribe to Site Success on Apple Podcasts Here is a quick rundown of what … [Read more...] about [58] 3Q for Local SEO Done Right

Welcome to another edition of Sites Weekly. In this week’s edition, you will find links to articles about the following: Content. 3 simple ways to get started with relationship-building webinars Design. 9 fundamental UX principles that will boost your conversions Technology. How to build a diverse & healthy link profile Strategy. 9 things Darren Rowse wishes he knew about blogging (that will accelerate the growth of your blog) Bonus. How to improve your data privacy on Facebook But … [Read more...] about Sites Weekly: How to Improve Your Facebook Data Privacy

Now that you have a live website, and you’re publishing posts, and you’re building community and gathering subscribers, it’s time to start optimizing what you’ve got. And there is no better place to start your optimization than with search engine optimization. This episode begins a multi-part series on improving your SEO, and we start this week by discussing how to optimize your website’s performance. http://rainmaker.fm/wp-content/uploads/2018/05/site-success-57.mp3 Click to subscribe … [Read more...] about [57] 3Q for Optimizing Your Website’s Performance

Brian Clark has written a lot of headlines. And the vast majority of those headlines have been very effective in achieving their simple goal of getting you to click on a post and read it. In this discussion, we tease out Brian’s best and latest advice on how to write magnetic headlines that readers won’t be able to resist clicking on. http://rainmaker.fm/wp-content/uploads/2018/05/site-success-56.mp3 Click to subscribe to Site Success on Apple Podcasts Other links of note: Try … [Read more...] about [56] Brian Clark’s Best Advice on How to Write Better Headlines

Welcome to another edition of Sites Weekly. In this week’s edition, you will find links to articles about the following: Content. Why empathetic storytelling is the key to content marketing that works Design. 6 ways to apply the principles of design to your life Technology. Google wants to make audio content searchable Strategy. Aggressive sell or soft sell — what works better? Bonus. Becoming the obvious choice But first … Last week on Sites As you start building your … [Read more...] about Sites Weekly: The Key to Content Marketing that Works

You can waste a lot of time creating amazing content if you don’t invest similarly in writing irresistible headlines. What’s the point of great content if you can’t get anyone to click on it in the first place? In this episode, we walk you through the mindset and techniques you need to write the kind of headlines that will fill your audience funnel with the kind of people you need so that your content can work its long-term … [Read more...] about [55] 3Q for Writing Irresistible Headlines that Will Accelerate Your Audience Growth

How do you build a community up from nothing, attract the right kind of people, and repel the kinds of fanatics and fools who threaten to derail all of your hard work? In this edition of Site Success, Sean Jackson and Jerod Morris discuss some of the fundamental elements of building a community the right way … from the start. http://rainmaker.fm/wp-content/uploads/2018/04/site-success-54.mp3 Click to subscribe to Site Success on Apple Podcasts Other links of note: Try StudioPress … [Read more...] about [54] How to Build a Community that Attracts the Right Kind of Members