News

Pamela Wilson — author of Master Content Marketing — joins the show to share her framework for creating compelling content on your site.

Create a content plan for your website is not hard — if you know the right way to put it all together.

Lucky for you, we have a true expert in the field to walk you through all the elements you need to succeed.

In this 29 minute episode, Sean Jackson and Pamela Wilson walk you through every stage of creating a content plan for your site — from a high level to the tactical execution.

Click to subscribe to Sites on Apple Podcasts

Important links from this episode:

• Master Content Marketing by Pamela Wilson
• A Simple Plan for Writing One Powerful Piece of Online Content per Week
• Try StudioPress Sites
• Sites Weekly Newsletter
• Subscribe to Sites on Apple Podcasts
• Connect with Sean on Twitter

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.

Welcome to another edition of Sites Weekly.

In this week’s edition, you will find links to articles about the following:

• Content. Understanding the subscriberÔÇÖs perception of your email
• Design. 4 reasons why copywriters and graphic designers should collaborate
• Technology. The rise of voice technologies means new opportunities for podcasting
• Strategy. Five questions to answer before creating an online course
• Bonus. Why every business needs entrepreneurs

But first …

Last week on Sites

Building an email list remains the preeminent way to build an audience asset that you own and can access whenever and however you choose. Which is why the choice you make for an email marketing service provider is an important one. In this lesson, I provide three questions that will help guide you toward making the correct choice.

Listen: [39] 3Q for Picking the Right Email Marketing Service

Picking the right email marketing service provider can be a challenge — unless you know what to look for.

Listen: [40] The 5 Things You Must Know When Selecting an Email Provider

And now, on to this week’s links …

Content: Understanding the subscriberÔÇÖs perception of your email

Everyone who performs email marketing — which I hope is every single person reading this! — has spent a lot of time analyzing their emails and hoping that the structure, tone, and content are such that maximum ROI will be delivered.

But here’s a simple question that should seem obvious, but may not be …

Have you ever looked at your emails from your subscribers’ perspectives?

You should. Because you may find that the messages you are trying to communicate aren’t actually being communicated, or that instructions you thought were simple have complications you didn’t expect.

This infographic presents a number of specific areas to investigate.

Read at Smart Insights

Design: 4 reasons why copywriters and graphic designers should collaborate

I’ve mentioned in this newsletter and on episodes of Site Success that content is design, and vice versa.

This article lays out several reasons why bringing content and design together can be beneficial — both for the audience, and for the people involved in creating and designing the content.

Read at JeffBullas.com

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Two of the most important decisions you will make about your WordPress website are your theme and your hosting. Wouldn’t it be great if they worked together to make your website more powerful?

Now they can.

Discover why over 213,675 website owners trust StudioPress.

---

Technology: The rise of voice technologies means new opportunities for podcasting

As a veteran podcaster, this headline caught my eye. And both of the services that are described in the post are worth checking out.

First, it’s Podible, which is basically Pandora for podcasts. You should certainly check it out from a podcaster consumer perspective, if you find that model interesting. But more importantly, if you produce podcasts, you should sign up to make sure that your shows are available through Podible.

Second, the article discusses VoxSnap, a new service that essentially does what I did for the first season of the Site Success podcast: it turns blog posts into audio episodes.

But it’s not automated text-to-voice; voice actors do the reading. The concept is obviously proven. It will be interesting to see if this business model takes off.

Read at MarTech Today

And here is another new voice-based tool worth considering, although the headline of this article seems awfully hyperbolic: The Untapped Social Network With 10x the Potential of Twitter.

Strategy: Five questions to answer before creating an online course

Are you considering adding an online course to your free or paid content mix? If so, it’s worth your time to peruse these five questions from Mark Schaefer before you make your final decision and start putting your course content together.

And I’m glad he starts off with the most urgent question … because I think it’s the one we’re all a little afraid to address in our haste and enthusiasm to jump aboard the online course train:

“So the first checkpoint is … how many people would have to sign up for you to break-even on this venture? What is the value of your time devoted to creating this content versus some other professional activity?”

Read at {grow}

Bonus article: Why every business needs entrepreneurs

If you are reading this email, then you probably consider yourself an entrepreneur. Maybe you’re building a business of one, but you’re still an entrepreneur.

But do you have a proper entrepreneurial mindset? And do you know what to look for to hire others who do? And do you bring an entrepreneurial mindset to your other projects, which you may not be in charge of?

This short blog post explains why you should.

Read at Gaping Void

So …

Which of the ideas in these posts will you put to good use immediately?

I’ll be back with a new edition next week.

Keep building.

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.

After a very successful beta, we’re happy to announce that Genesis 2.6 is now available. You can upgrade through your dashboard now, or download the Genesis 2.6 in your my.StudioPress.com dashboard.

The Customizer

Although our settings pages have served our users well over the years, WordPress has introduced a more modern approach to setting up your theme called the Customizer. It displays a live preview of your site as you are tweaking things like your layout, header image, and other settings.

As of Genesis 2.6, all of the settings that are present in the Theme and SEO settings pages are now also available in the customizer.

Title Tag

Genesis now fully supports (default on) the WordPress-generated title tag. We also built an entirely new class to handle building the title tag parts that WordPress will output, making Genesis even more compatible with all modern SEO plugins.

AdSense Auto Ads

If you’re an AdSense user, or are looking to monetize your website, Genesis 2.6 now includes automatic integration of AdSense Auto Ads. All you need to do is paste your Publisher ID in the new setting field in either the Theme Settings, or the new Customizer panel. If you’ve enabled Auto Ads, AdSense takes care of placing your ads where they will perform best.

Developer Friendly Additions

Thanks to the excellent efforts of Gary Jones and Christoph Herr, Genesis now includes the tooling to perform integration, system, and unit tests, along with checks for compliance with WordPress Coding Standards.

And as always, we continue to improve our inline documentation with each release.

Genesis is also moving more and more toward a true object oriented approach to our code. We’ve moved most of our significant code to classes and implemented an autoloader for them.

If you are a developer interested in getting involved with Genesis, there has never been a better time!

Changelog

Below is a detailed list of the changes in Genesis 2.6.

As always, feel free to send any bug reports to our support team. You can also give me a shout on Twitter (@nathanrice) and IÔÇÖll look into it.

Fixed

• More compliance with WordPress coding standards.
• Set ID of entry-pings to comments if only pings exist.
• Ensure default settings get saved to database in new installs.
• Change h3 to h2 for titles in admin metaboxes.
• Ensure theme support for Genesis import / export menu before outputting.
• Check for post parents before outputting parent in breadcrumbs.
• Ensure [post_tags] and [post_categories] are valid for post type before outputting.
• Update aria-label attributes for nav elements to remove redundant “navigation” word.

Added

• Add option to sort Featured Posts by date modified.
• Add contextual filter for content passed through the Markup API.
• Add Genesis_Customizer class.
• Add Genesis_SEO_Document_Title_Parts class.
• Add title-tag theme support by default.
• Add class autoloader.
• Add support for AdSense Auto Ads.
• Add `aria-label` attribute to secondary nav element.
• Add allowance for extra attributes on script tags for registered scripts.

Changed

• Change urls to https wherever possible.
• Update to normalize.css 7.0.0.
• Duplicate all theme and SEO settings in the customizer.
• Move all classes to their own files in lib/classes.
• Use Markup API for entry-title-link.
• Use Markup API for 404 page title.
• Change description for headings on archive pages to account for a11y.
• Improve color scheme retrieval function.

Removed

• Remove duplicate genesis_load_favicon.
• Remove header right widget area screen reader h2.
• Remove screen reader h2 from inside primary nav element.
• Remove feed settings if Genesis 2.6 is your first version.

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.

Content is the lifeblood of your audience building. No one is going to flock to your website just because you launch it. You have to give them reasons to come, compel them to stay, and earn their loyalty. The only way to do that is through content, which is why investing time now to make smart choices about what content you’re going to create is time well spent.

Click to subscribe to Sites on Apple Podcasts

Here is a quick rundown of what you’ll find in this episode:

• Why it’s essential to invest time now creating a smart content gameplan
• Why this step is necessary before you choose your design
• How to go about whittling down the list of possible content options to the ones that are legitimate options for you (at least right now)
• Why you need to figure out where your audience consumes content naturally, and make sure you are there to attract some attention
• What you can do to find content gaps that you are uniquely qualified to fill

Other links of note:

• Try StudioPress Sites
• Sites Weekly Newsletter
• Subscribe to Sites on Apple Podcasts
• Contact Jerod: jerod@copyblogger.com

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.

Email marketing is an essential tool for online marketers. But picking the right email provider can be a challenge — unless you know what to look for.

Click to subscribe to Sites on Apple Podcasts

Ed Bardwell, President of Rainmaker Digital Solutions, is a 22 year veteran of email marketing. Ed shares his insights on how to select the “right” email provider using a 5 step process to evaluate them against their peers.

So, while there are many options for email service providers, not all of them are equal; and Ed’s insights will help you decide the best one for your needs.

In this 31 minute episode, Sean Jackson and Ed Bardwell provide a comprehensive overview of the key factors you should use when selecting an email service provider.

Important links from this episode:

• Try StudioPress Sites
• Sites Weekly Newsletter
• Subscribe to Sites on Apple Podcasts
• Connect with Sean on Twitter

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.

Welcome to another edition of Sites Weekly.

In this week’s jam-packed edition, you will find links to articles about the following:

• Content. What happens when your humanity befriends your knowledge
• Design. How to use color psychology for glowing sales
• Technology. New Forrester report lays out priorities for mobile marketers
• Strategy. How to use collaborations to grow your blog
• Bonus. The Oxford comma and why we argue over grammar

But first …

Last week on Sites

Above all else, you want to make a hosting choice that gives you peace of mind. And that means rushing the choice is probably not a smart move.

There is plenty to consider ÔÇö more than we can dive into in just one podcast episode. But the three questions IÔÇÖve prepared for you here should move you in the right direction toward picking the right host for your website.

Listen: [37] 3Q for Picking the Right Host for Your Website

WordPress hosting can make or break your site. So if you are serious about WordPress, then you will want to know the right ways to pick one.

Listen: [38] The 5 Most Important Factors When Picking a WordPress Host

LAST DAY: Save $100 on the StudioPress All-Theme Pack

Quick reminder about the promo this week at StudioPress that I mentioned in last week’s newsletter.

You get $100 off the Pro Plus Pack, which includes every theme StudioPress has designed and released, every third-party theme currently available on the StudioPress website, as well as all future SP and third-party themes.

Get the full details and claim your discount here: https://my.studiopress.com/pro-plus-offer/

The offer ends today (Wednesday, February 28, 2018) so be sure you hop on it right away.

What’s the story behind the StudioPress.com redesign?

So glad you asked … and Loryn Thompson has the answer. (As she usually does. In fact, she’s also good at having the question too, which is a really good combination.)

Read: Behind the New Customer-Focused StudioPress.com Design

And now, on to this week’s links …

Content: What happens when your humanity befriends your knowledge

In other words, what happens when you actually give some much-needed focus to building the oft-overlooked like aspect of know, like, and trust.

As Stefanie Flaxman pointed out on Copyblogger, we commonly group know and like together, assuming that if people know us they will start to like us. Maybe. But why leave it to chance? Especially when there are specific strategies you can implement to ensure that the people who should like you actually do like you.

Read at Copyblogger

Design: How to use color psychology for glowing sales

Notice the subhead says glowing sales, not growing sales. (How did you read it originally?)

I say that only because I just realized it when I pasted the article’s headline in here. Funny how our brains are primed to read one thing so we don’t notice the small details sometimes.

And also, I tried to trick you a little bit with the headline for this week’s newsletter. It fits. Your sales can’t really be glowing if they aren’t growing, now can they?

This is a long post, but it will help you make important color decisions for your branding, your sales page, your call-to-action buttons, and your social media content.

Read at PostFunnel

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Two of the most important decisions you will make about your WordPress website are your theme and your hosting. Wouldn’t it be great if they worked together to make your website more powerful?

Now they can.

Discover why over 213,675 website owners trust StudioPress.

---

Technology: New Forrester report lays out priorities for mobile marketers

And the priority is the same as it ever was: Stop being distracted by shiny, new tech objects to the extent that it causes you to overlook the fundamentals.

This is the advice Copyblogger has been delivering for a decade now!

You can purchase the entire report here, or read the MarTech Today overview first at the link below.

Read at MarTech Today

Strategy: How to use collaborations to grow your blog

“When youÔÇÖre juggling alone you can only keep so many balls in the air … But if you juggle with other people, you can keep more balls in the air for longer.”

I love that quote as it relates to online projects. And reading it now was especially timely for me because I just got back from a meetup for my Assembly Call project, which is now in its 7th year.

This was our third meetup, and every year our team dinner has grown — from just my co-hosts and our wives, to now including people who have guest-hosted, student interns, people who contribute written content to our site, and more. It was such a great experience, and such an important reminder of how many people it takes to keep this little project humming along.

Learn more about the importance of collaboration in this podcast episode from ProBlogger. (Full transcript available if you want to read.)

Listen at ProBlogger

Bonus article: The Oxford comma and why we argue over grammar

As a strong supporter of the Oxford comma, I appreciated Ann’s inclusion of the famous — and so spot-on — example of JFK and Stalin morphing from mere party attendees into dancing strippers from just the removal of one comma from a sentence.

Yes, it really is that simple.

But the other reason I loved this article is because of this passage:

“The editor is often silent and invisible, grafting weak sentences and buttressing feeble structure into something more hearty and lasting. They donÔÇÖt get the credit for the bounty or the beauty, either: That glory lands squarely on the needy writer.

So if we think of grammar less as rules and more as a handy set of guidelines for clear communication, then grammar works for us — not against us. Like the best editors.”

And you know which newsletter author is blessed with the best editor of all? This guy.

Anyway, this post is worth your time — and it ends by making a much different point than you might expect.

Read at AnnHandley.com

So …

Which of the ideas in these posts will you put to good use immediately?

I’ll be back with a new edition next week.

Keep building.

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.

Building an email list remains the preeminent way to build an audience asset that you own and can access whenever and however you choose. Which is why the choice you make for an email marketing service provider is an important one. In this lesson, Jerod Morris provides three questions that will help guide you toward making the correct choice.

Click to subscribe to Sites on Apple Podcasts

Here is a quick rundown of what you’ll find in this episode:

• A brief list of the “obvious” considerations you’ll need to make when choosing an email marketing provider.
• Why it’s essential that you start with an understanding of what kind of emails you’ll be sending and, thus,
  what features you need.
• How your choice of organizing contacts by tag or by list will impact your options (and cost).
• The benefit of taking an “official visit” with your finalists before making your ultimate choice

Resources and links mentioned in this episode:

• MailChimp
• ConvertKit
• Elevatr

Other links of note:

• Try StudioPress Sites
• Sites Weekly Newsletter
• Subscribe to Sites on Apple Podcasts
• Contact Jerod: jerod@copyblogger.com

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.

I canÔÇÖt believe IÔÇÖm writing this, but itÔÇÖs been a year since we launched StudioPress Sites.

It feels like yesterday, but yet, so much has happened. We began offering monthly billing in June, we added free migrations for annual plans in October, we added our third plan, Synthesis, in December and so much more.

In September we also surpassed our first major active Sites product milestone.

Today, though, IÔÇÖd like to talk about something thatÔÇÖs happened behind the scenes, which culminated in the newly redesigned StudioPress.com you see today.

And that is customer research.

Never Stop Listening

When you launch a new product, of course you should do everything you can to figure out who your customers are and what they want before the product launches. But that doesnÔÇÖt mean you stop learning once youÔÇÖve made your first sale.

Six months after Sites hit the market, we began a customer research crusade, using every tool we had to understand what our customers thought about Sites.

First, we used Hotjar heatmaps, recordings and pop-up polls to learn more about how potential customers interacted with the sales pages, and what questions or concerns they had about the product.

Then, we surveyed our core communities, our existing StudioPress customers and our affiliates, to hear what they thought about Sites. And of course, we reached out to existing Sites customers, both active and cancelled. We even interviewed five of these customers to get deeper feedback.

After wading through website data, survey results, interview transcripts and heatmaps, we started to see some trends in the feedback. And we realized StudioPress.com needed a redesign.

Why We Redesigned StudioPress.com

In regards to Sites specifically, our customer research revealed that some of the things our customers really loved about Sites werenÔÇÖt getting enough focus in our marketing.

For example, nearly all our customers said the included themes were one of the best things about Sites. It makes sense: instead of buying Genesis and a theme for more than $100 and having to install it yourself, you can get started right away with more than 20 pre-installed themes for as little as $27.

When people talked about Sites, the included themes were almost always part of their description. So, we knew our marketing needed to play that up.

But even beyond Sites itself, we discovered that although we knew our markets and our products intimately, our website didnÔÇÖt do enough to help potential customers figure out which product they needed.

Any WordPress enthusiast knows itÔÇÖs a complicated industry ÔÇö and if youÔÇÖve forgotten, try explaining themes to your great-aunt at your next family gathering.

Now that we sell three different types of products that solve three different customer needs, we need a website that guides potential customers to the product thatÔÇÖs right for them.

This insight sparked a redesign that our designer Rafal calls the most significant change to our website that he can remember ÔÇö and heÔÇÖs been with us a good while

Translating Insights into Design

We began this redesign with the basics. First, we restructured the entire navigation and divided it into sections: one for each Sites, Themes, and Genesis. This will help customers know which product theyÔÇÖre looking at, wherever they are in the site.

To visually differentiate these sections, we gave each product its own color. Sites is now bright purple, our familiar blue represents Themes, and the Genesis Framework is all black. We also redesigned the logos for Sites and Genesis, to strengthen their positions as key products.

ThereÔÇÖs still room for improvement in each section, but the new navigation, logos and colors form a strong foundation for whatÔÇÖs to come.

Next, we took a hard look at our homepage. Now that we have three product sections in our website, we needed the homepage to be a welcome center that orients new visitors and gets them where they need to be.

The new homepage mirrors the three-section approach of the navigation, and it features a much more simplified design, for both visuals and copy.

Because the homepage is a starting point for new visitors, we wanted our first impression to be comfortable and friendly. Short, concise copy in small paragraphs is easier to read, and doesnÔÇÖt overwhelm first-time visitors. Copious white space helps visitors focus on one section of the page at a time, without too much distracting clutter in their peripheral vision.

For a finishing touch, we added cheerful illustrations and animations across our site, partly to help explain the concepts behind our products but mostly, we love these illustrations because we feel they better reflect our brand personality: friendly, helpful, and upbeat.

After all, creating your website and shopping for a new theme is exciting. You might be starting a new business, finally pursuing your passion project, or helping a friend.

We want our site design to match your feelings of excitement, and let you know that with StudioPress, youÔÇÖre working alongside real people who are just as passionate and excited about your website as you are.

So Hows it Going?

We only launched the redesign last week, so weÔÇÖre not ready to make any firm calls on how itÔÇÖs affected our bottom line. But early results are promising: new Sites increased slightly compared to the previous week, and our total revenue is up.

Of course, no redesign is perfect. Even based on just the first few days of data, we already see areas we can improve, which will hopefully boost sales over time and provide a better experience for our customers.

As Rafal put it, ÔÇ£ItÔÇÖs all one big experiment that weÔÇÖve just started, and we will keep testing, measuring, and improving.ÔÇØ

ItÔÇÖs not glamorous, but we believe the path to business success is incremental. ItÔÇÖs about strategy, long-term trends, and, of course, listening and responding to you, our customers.

 

Thanks for reading this post, and for providing the feedback that made this redesign possible.

If you have any thoughts about the new design, please feel free to drop us a line in the comments. As always, we love to hear from you.

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.

WordPress hosting can make or break your site. So if you are serious about WordPress then you will want to know the right ways to pick one.

Click to subscribe to Sites on Apple Podcasts

Admittedly, we have a bias about WordPress hosting. But a big part of the reason we started a WordPress hosting company was based on the fact that we could not find one that met all our needs.

And as this episode will illustrate, there is a LOT that goes into selecting the right hosting environment for your WordPress site.

In this episode, Sean Jackson interviews Matt Lawrence and details the most important questions you should ask when choosing the right hosting provider.

Important links from this episode:

• Try StudioPress Sites
• Sites Weekly Newsletter
• Subscribe to Sites on Apple Podcasts
• Connect with Sean on Twitter

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.

Welcome to another edition of Sites Weekly.

In this week’s edition, you will find links to articles about the following:

• Content. You need both of these skill sets to keep your audience coming back for more
• Design. Why every marketer should care about design
• Technology. Google Chrome ad blocking is here — everything you need to know
• Strategy. How to do a (condensed) content audit in only a few hours
• Bonus. Create Love Or Die

But first …

Last week on Sites

Last week, we talked about domain names.

On Tuesday, I provided three questions (and a mindset shift) that will help you make the domain-choosing process one that propels you forward instead of holding you back.

Listen: [35] 3Q for Choosing the Best Domain Name

Then on Thursday, Sean welcomed Brian Gardner to the show for a wide-ranging discussion about domains that includes the memorable anecdote of the time Brian got to hang out with a contestant on The Bachelor … all because of a timely domain purchase.

Listen: [36] How to Pick the Right Domain Name for Your WordPress Website (with Brian Gardner)

THIS WEEK ONLY: Save $100 on the StudioPress All-Theme Pack

Big news!

There is a promo this week at StudioPress.

The bottom line is that you get $100 off the Pro Plus pack, which includes every theme StudioPress has designed and released, every third-party theme currently available on the StudioPress website, as well as all future SP and third-party themes that get released.

Pro Plus is a remarkable value at the full price. At $100 off, obviously it’s even better.

Get the full details and claim your discount here: https://my.studiopress.com/pro-plus-offer/

The offer started today and ends next Wednesday, February 28, 2018 so be sure you hop on it right away.

And now, on to this week’s links …

Content: You need both of these skill sets to keep your audience coming back for more

My favorite post from Copyblogger last week was written by Will DeWitt, marketing technologist at Rainmaker Digital.

In this post, he uses his wizardry in the kitchen — and the balance of skills it requires — as an analogy for what it takes to be a successful content creator and marketer.

A quick *ahem* taste:

“When IÔÇÖm not performing my typical duties as Rainmaker DigitalÔÇÖs Marketing Technologist, IÔÇÖm cooking up a storm in my kitchen.

Amidst the rhythmic chopping of fresh produce, the clashing of pots and pans, and the roar of boiling water, I realized that my two roles have a lot in common.

They both require a balance of technique and artistry ÔÇö a balance that is also an important factor when creating content, because when you strike it, you produce experiences that your audience craves.”

Check out the full article to see how balancing artistry and technique will help you be a better content creator.

Read at Copyblogger

Design: Why every marketer should care about design

Content is design. And vice versa. I’ve learned that lesson during my journey as an online content creator.

Sure, maybe that takes it to the extreme, but the point is an important one: You can’t just consider yourself a content creator but think of “content” as only the words on the page. How they are displayed and how they will be experienced by an audience matters too.

The same goes for design. You can’t think of a design independent of the content that it will be displaying. The two are inextricably linked.

This blog post by Kyle Eliason expounds on that point in several ways.

Read at Portent

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Two of the most important decisions you will make about your WordPress website are your theme and your hosting. Wouldn’t it be great if they worked together to make your website more powerful?

Now they can.

Discover why over 213,675 website owners trust StudioPress.

---

Technology: Google Chrome ad blocking is here — everything you need to know

People have used ad blockers for years in an attempt to clean up their own personal experiences of the web. Now Google’s Chrome browser is going to start blocking annoying ads from websites that repeatedly offend guidelines recently set by the Coalition for Better Ads.

To learn more about what this means for you as a web browser and a site owner (especially if you’re running ads), as well as the potential conflicts of interest at play with Google having such a huge hand in this endeavor, here’s a FAQ written by Ginny Marvin.

Read at Marketing Land

Strategy: How to do a (condensed) content audit in only a few hours

Content audits are never fun to actually do, but the insights gleaned from them are extremely useful. Nevertheless, finding the time and energy to do them is a challenge.

This post by Arash Asli provides a step-by-step process for doing a condensed content audit in only a fraction of the time you might spend doing a full, all-out audit.

See if it will work for you.

Read at Content Marketing Institute

Bonus article: Create Love Or Die

Do you love what you do? If not, why are you doing it?

“What if, instead of using our jobs to pay for our lives, we use our work to express the highest part of our beings: joy, passion, hope, meaning and love.”

This post will take you less than a minute to read, but it will probably have you thinking about it all day.

Read at Gaping Void

So …

Which of the ideas in these posts will you put to good use immediately?

I’ll be back with a new edition next week.

Keep building.

This blog was originally posted on Studiopress.com This post is in no way associated with Kembel.ca. For more posts by this author, please click here.