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Every once in a while, I’ll run across a site running on the Genesis Framework. Actually, it’s more than every once in a while, but what do you expect when so many people use Genesis?! Anyway, sometimes I’ll visit a site running Genesis and notice that they’re running Genesis as the active theme, instead of using a child theme. I can’t help but shake my head when I see this, because not only is this incredibly risky, but we strongly recommend that you DO NOT run Genesis as the active theme on … [Read more...] about Always Use a Child Theme with the Genesis Framework for WordPress

Oops, I did it again—last week I hopped on Facebook Live and answered your questions on design. Thanks to everyone who showed up, it was another round of fun! (Though, I still need to figure out that rascal audio thing.) I’m going to be back at it again this Thursday, March 9th. Feel free to drop by as I’ll be doing an open mic. You can watch last week’s episode below, then send in your own question for this week’s show. Hope to see you then … This blog was … [Read more...] about StudioPress Live: Design All the Things

If you’re not already using Pinterest as a marketing tool for your website, you should be! Pinterest is my favorite tool for boosting traffic to my blog. It’s a powerful platform that continues to pick up speed and should not be underestimated in its ability to increase traffic to your site. What is Pinterest? Pinterest is the new Google. I’m not lying, it’s true. Let me explain … Google is a text-based search engine. It employs “bots” to crawl your … [Read more...] about How to Boost Traffic with a “Pinterest-Ready” Website

On this week’s episode, we’re joined by Shay Bocks of Feast Design Company. Shay started hustlin’ in 2008 to connect her creative gifts and ravenous curiosity with the ambition of creative entrepreneurs. http://rainmaker.fm/wp-content/uploads/2016/08/studiopress-005.mp3 Nowadays, that dream has manifested into a full-time operation serving other dreamers just like herself. Within the Genesis community, Shay is best known for her Foodie Pro theme, one that has continually been … [Read more...] about Food Blogging: Is it Really a Lucrative Business?

Well, here it is, a replay of my first take at live video on Facebook. Thanks to everyone who showed up and asked questions, it turned out to be a really good time! (Sorry for the delay in the audio, I’ll work on that.) I’ll be doing this every Thursday (for as long as you want me to). You can watch last week’s episode below, then send in your own question for the next show. There won’t be one this week because I’m taking a break in Colorado. But I’m shooting … [Read more...] about StudioPress Live: Hello, Is Anybody Out There?

On this week’s episode, we’re joined by Rebecca Gill of Web Savvy Marketing. She is a WordPress developer, an SEO consultant, and a general business consultant. http://rainmaker.fm/wp-content/uploads/2016/08/studiopress-004.mp3 Rebecca Gill is an active member of the WordPress community, participating as a WordCamp speaker, podcast guest, and SEO educator. Her company, Web Savvy Marketing, was founded in 2009 and is a creative agency based in Southeastern Michigan. They work with … [Read more...] about A Beginner‘s Guide to SEO That Works

When I first started learning about search engine optimization (aka “SEO”) I was really intimidated by it. It seemed big and scary, and I thought that only really smart people could learn about it and execute it well. I was wrong. Over the years I’ve learned that SEO is a little bit art, a little bit science, and a whole lot of common sense. The key is to look at SEO from the eyes of the search engines. Once you start doing that, the pieces begin falling into place, and that … [Read more...] about The Basics of Search Engine Optimization

In this inaugural episode of StudioPress FM, we focus on the story of the founder of StudioPress, Brian Gardner. http://rainmaker.fm/wp-content/uploads/2016/08/studiopress-001.mp3 Lauren and Brian discuss how he started the premium WordPress theme industry, StudioPress, and the Genesis Framework. In this 29-minute episode Brian Gardner and Lauren Mancke discuss: How Brian’s career began His start with blogging, WordPress, and freelance development When Brian and Lauren began working … [Read more...] about The Story of StudioPress Founder Brian Gardner

Last week we launched a brand new design over at StudioPress, along with a stunning new software product we’re calling StudioPress Sites—more on that in a bit. First, I’d like to formally introduce you to the new StudioPress blog … the blog you’re reading right now! It blends seamlessly into the design of our main site, but a quick look at the address bar reveals something just a little different. Yep, that url is … StudioPress.blog. Our friends at Automattic … [Read more...] about Hello World: Introducing the (new) StudioPress Blog

You have your big idea and are ready to market yourself. How do you capture attention? Designed by Restored 316 with bloggers, businesses and social media masters in mind, Market is a versatile third-party theme made to grab attention and hold it with delicate typography and airy, open space. Market is the theme to get you noticed and set you apart in an ever-changing landscape With custom categories and category indexing for easy post organization, the option to change every color using the … [Read more...] about Market Theme Gets Your Genesis-Powered WordPress Site Noticed